#WeHaveToSeeMoreOfEachOther

We are proud to be a part of the new campaign and social media success «We have to see more of each other» of Ruavieja, a leading Spanish liquor. We have worked on its repositioning with our Brand Building model based on social tensions. Watch it here!

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Small data Big ideas

Read this inspiring article about the continuous relevance of deep human insights in the era of digital data and  predictive bahavioral models (By Fabián Jalife – In Spanish) Download here

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Design your change

Design your change is the new book by Fabián Jalife (BMC Content Director & partner) and Alejandro Melamed. The book is an insightful guide for purpose design (personal and organizational) in the context of digital transformation and hyper-productivity.

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Habits: The art of becoming indispensable

More than 50% of our decisions are made based on habits. In 2018, we conducted events and webinars to share our approach on how to «hack the consumer decision process» and help brands grow. Watch a summary of the session here

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